A Collection of Video Modules to Strengthen Your Entrepreneurial Skills

The Start Smart curriculum was designed to help early-stage entrepreneurs learn the fundamentals of how to build a business. The modules are taught by subject-matter experts from around the state and are self-paced so that users can work through the material as it fits their schedules.

The collection includes videos that instruct on the following topics.

• Lean Canvas: How to Build a One-Page Business Plan.
• Customer Discovery: Understanding Product/Market Fit.
• Business Financials 101: Navigating Financial Success.
• Building a Brand Identity.
• Creating a Marketing Strategy.
• What Is PR?
• Embracing Entrepreneurial Leadership: How to Strengthen Your Leadership Skills.
• Developing a Pricing Strategy.
• Statewide Business Resources: Resources Available Around the State of Arkansas.
• Funding your Business: A Legal Perspective.
• Intellectual Property Law.

This free training series is a partnership between the Office of Entrepreneurship and Innovation at the University of Arkansas and the state of Arkansas's Office of Outdoor Recreation, with support from the Economic Development Administration.

Please fill out the following to access the videos.

If you don't yet have a registered business, please write "N/A" for the questions that don't apply to you.